{"product_id":"kitsch-rice-water-protein-strengthening-shampoo","title":"Kitsch Rice Water Protein Strengthening Shampoo","description":"\u003cp data-pm-slice=\"1 1 []\"\u003e\u003cspan\u003eIf your hair has been looking a little flat, feeling a little fragile, or just generally refusing to cooperate, it might be time to give it some extra attention.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe Kitsch Rice Water Protein Strengthening Shampoo is made for thin, fine, and damaged hair that could use a little love. Formulated with rice protein, it gently cleanses while helping strengthen your strands and bring back that healthy looking shine. Because between the heat styling, messy buns, and whatever else we put our hair through, it's probably earned a little TLC.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe real magic? Its Rice Tein NPNF® ingredient is clinically tested to boost natural shine after just one use and improve the appearance of volume and healthier looking hair after five uses. So you can give your hair a little extra body without feeling like you need half a bottle of volumizing spray.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIt's also color safe, cruelty free, made in the USA, and free from parabens, silicones, and sulfates.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePair it with the Kitsch Rice Water Protein Strengthening Conditioner, sold separately, for a little extra love.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBecause we love a messy bun, but we'd also like to have other options.\u003c\/span\u003e\u003c\/p\u003e","brand":"KITSCH","offers":[{"title":"Default Title","offer_id":67666963300602,"sku":"505886","price":14.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0520\/9473\/0427\/files\/b600b42248fef406b2a28039d197f604886ab7612fc3591cd9ed1e30c61073a6.webp?v=1791422443","url":"https:\/\/36eleven.com\/products\/kitsch-rice-water-protein-strengthening-shampoo","provider":"The Loft at 36 Eleven","version":"1.0","type":"link"}